Assessing employer satisfaction: An attempt to enhance graduate employability at an institution of higher learning

H.J. Brits

Abstract


This article discusses the concept employability or graduateness within the context of       the South African higher education environment. It reflects on a satisfaction survey    that was conducted at a university of technology in order to evaluate the perspective         and satisfaction of the graduates’ employers. This aligns with the institution’s quality   management philosophy that is underpinned by the notion of customer satisfaction.     The survey measured the employers’ satisfaction as well as their perspectives on the             importance of attributes that are required from graduates in the workplace. The article      argues that institutions should develop strategies to embed key skills in the curricula    and recommends continuous reviews to evaluate the successful implementation of           these strategies to enhance employability.


Keywords


Employability Satisfaction surveys, Skills Attributes, Quality assurance,

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References


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DOI: https://doi.org/10.20853/32-5-2571

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